OrthoBanc, Hixson, Tenn, announced the release of its iMaxX Insurance Optimizer, co-developed with consultant and industry insurance expert, Tina Byrne. The new tool will be showcased at OrthoBanc’s booth at the American Association of Orthodontists (AAO) Annual Meeting in Los Angeles.

In-booth presentations will take place at 11:30 am, 12:45 pm, and 4:30 pm on Saturday, May 4, to Monday, May 6, during the meeting. Individual demonstrations will also be available.

According to a press release from the company, iMaxX is designed to facilitate the insurance process for practices and help them maximize in-network fee allowances by organizing and unbundling insurance codes.

OrthoBanc and Byrne are also hosting an Insurance Workshop on Friday, May 3, ahead of the AAO. The goal of the workshop is to provide practices with information about the insurance management process.