GC America, Alsip, Ill, announced it will become an underwriting partner of America’s ToothFairy: National Children’s Oral Health Foundation. The company’s support will be used to expand delivery of oral health educational, preventative, and treatment services for at-risk children and youth across the country.

The partnership will kick off with a special promotion for dental hygienists attending RDH Under One Roof in Maryland from July 28 to 30, 2016. Dental hygienists who commit to become a member of the America’s ToothFairy Esther Wilkins Education Program will receive special incentives from GC America.

Established with a founding gift from dentist and dental hygienist Esther Wilkins, RDH, DMD, the Esther Wilkins Education Program supports the role of dental hygienists and dental hygiene students as oral health champions by providing educational tools for their community outreach activities.

“GC America is proud to support America’s ToothFairy and its valuable efforts to improve children’s health and well-being,” said Steve Fletcher, president and COO of GC America. “We look forward to a valuable partnership that positively impacts the lives of vulnerable children and helps build healthier communities in the places where our customers live and work.”

Fletcher will also join the America’s ToothFairy Board of Directors.